MARKETING FORMULA FOR INTELLIGENCE DRIVEN RESULTS

The SiO formula is a scientific equation that balances data-driven tactics. The process entails a series of steps, starting with big data acquisition and leading to efficient, profitable marketing comprehensive strategies from inbound to web design and math marketing. We use statistics, algorithms and predictive analysis to generate leads and to increasing customer lifetime value (CLV).

math marketing artificial intelligence

SOLVING DIGITAL PROBLEMS WITH LOGICAL MATHEMATICAL INTELLIGENCE

Predictive Marketing ROI

We use data mining, key audience segments, advanced analytic methods, mathematics, and database marketing to help marketers forecast their ROI.

Business Intelligence

Exploiting big data analytics allows us to create smarter tools. We leverage real-time learning and instant adjustment combined with a cause and effect approach.

Predictive Customer Lifetime Value

We analyze web traffic data, historical customer purchases, demographics, website actions and behavioral data. As a result, we are able to forecast CLV.

Smart Buyer Personas

Big data analytics and social network behavior contribute to building smart buyer personas, with a machine learning strategy based on the customer experience.

Data Segmentation

We collect, identify and segment your customer data based on interests, consumer’s behavior, company position, and income level to plan your short and long term strategy.

Smart Insights

We offer smart insights for inbound marketing strategy, content marketing and inbound sales methodology to identify data acquisition opportunities.

Data Driven Lead Generation

Adopt a data-driven lead generation approach that delivers revenue and meets the needs of your prospects in all stages of the “Company Buying Journey”.

Competitor Data Analysis

Because we study website & SEO data, paid ads, social network behavior, data mining, press analysis and intelligence, we can better understand your market.

Data Driven Sales Forecasting

We use data-driven sales forecast to attain sales performance and improvement by reducing risk and identifying opportunities, consequently getting higher funnel conversion rates.

OUR SiO INTEL PROCESS: FROM INSIGHT TO EXECUTION

EVERYTHING SHOULD BE MADE

AS SIMPLE AS POSSIBLE,

BUT NOT SIMPLER.

~ Albert Einstein ~

PREDICTIVE MARKETING INTELLIGENCE

SIMULATE

What happened?

We use Model Scenarios to understand and simulate.

PREDICT

Why did it happen?

We build the forecast based on Predictive Lists.

MONITOR

What is happening now?

Data-driven Dashboards in real time to monitor.

ANALYZE

What might happen?

Forecasts result from Statistics, probabilities, and algorithms.

READY TO GROW WITH MATH MARKETING?

BE AMAZED BY OUR UNIQUE APPROACH TO MARKETING INTELLIGENCE

CALCULATE YOUR MARKETING ROI